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Clorox To Acquire 50% of Bombril

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By: TOM BRANNA

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The Clorox Company today announced it has entered into an agreement to acquire 50% of Bombril, the leading cleaning utensils and household cleaners business in Brazil.“This transaction is a major step in expanding Clorox’s business in Latin America, which is a key element of our long-term growth strategy,” said Clorox chairman and CEO Craig Sullivan. “It provides Clorox with market-leading brands in the largest category in the largest country in Latin America.”Under...

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